January | 2018
MONTHLY PROGRESS UPDATE
This Monthly Progress Update brought to you courtesy of the F4CP.

If you are not yet a member, please click below to unlock your complete membership benefits.

Click here to become a Foundation Member
Just Released: New Membership Brochure
This month, the F4CP proudly introduces one of its latest trifold brochures.
This brochure was created based on a request from the Ohio State Chiropractic Association Opioid Task Force.

When approached by local hospital representatives to create a brochure to be given to patients on discharge from emergency rooms and step-down pain facilities, Ohio State Chiropractic Association Opioid Task Force contacted the F4CP for assistance.
The trifold brochure is designed as an informational overview about chiropractic care, including sections such as:
·      What is chiropractic?
·      What does a doctor of chiropractic do?
·      Benefits of chiropractic care
·      Research
·      How to find a DC near you, linking to www.f4cp.com/findadoctor


Ohio State Chiropractic Association Opioid Task Force members from District 14 have been extremely active in utilizing Foundation materials to educate their community regarding chiropractic care as a safer, first-line approach to health care as opposed to opioids.

Dr. Aaron McMichael, member of the Ohio Chiropractic State Association District 14, says, “We've found when meeting with veterans at local events that over 90 percent of them had no idea they could receive chiropractic care through their VA coverage. With vets and military dying from drug overdoses at twice the rate of the public, they need to know they can access treatment from a local DC and it will be covered once authorized by the VA.”


Youngstown TV 21 filmed the event and their program made the 11 o'clock news. Click here to view the media coverage.
How One Doctor is Changing Lives
Ken Kaufman, DC, Team Chiropractor for the Baltimore Orioles, builds awareness of opioid dangers and chiropractic solutions.

Dr. Kaufman sent a letter to the editor of the Herald-Tribune focused on developing conservative care to avoid wrongful diagnoses and treatment in patients. His letter was inspired by a presentation titled, “The National Issue of Opioids: Conservative Care to Help Patients Avoid Medical Errors,” at the Florida Chiropractic Association regarding more careful treatments.

Dr. Kaufman says, “In my letter to the editor, I pointed to the reactionary means that were not preventative. If we can shift people away to viable, safe approaches like chiropractic, we can keep them from getting to opioids in the first place.”

Additionally, Dr. Kaufman is working alongside the Sarasota County Sheriff Representatives of the Association of School Resource Officers to initiate a campaign directed at informing younger athletes about the potential dangers of opioid prescriptions for pain management. Dr. Kaufman felt that even young athletes were already exposed to opioids and claims in his previous work with student athletes, several of them know others utilizing opioids for pain management stating, “I want to tell them, don’t go down that path.”

In conclusion, Dr. Kaufman says, “We need to get this information out there. We are professionals, trained in this and have access to more information than a large portion of the community. We have knowledge of the musculoskeletal systems and the origins of pain, as well as how to handle it.” 

Doctor Spotlight: Peter Martin, DC

This month, the Foundation for Chiropractic Progress would like to recognize Peter Martin, DC, for his dedication to the chiropractic profession during the last 50+ years. 

A 1968 graduate of Palmer College of Chiropractic in Davenport, Iowa, Dr. Martin hit the ground running, gaining years of private practice experience which would ultimately catapult him into reputable leadership roles in different associations and colleges within the industry: 


  • President of the California Chiropractic Association
  • Member of the Board of Chiropractic Examiners in California
  • President of Palmer College of Chiropractic, West Campus
  • Dean of the College of Naturopathic Medicine at the University of Bridgeport
  • President of the Florida Campus of Palmer College of Chiropractic (current

In 2014, the Florida Chiropractic Association named Dr. Martin Chiropractor of the Year for his contributions to the profession.  
 
Since 2009, Dr. Martin has generously donated $11,100 to the Foundation to help raise awareness about the benefits of chiropractic and to further educate the public about the significant value of chiropractic care on individuals’ overall health and well-being.   

The F4CP is sincerely appreciative of the long-lasting support shown by Dr. Martin. It is because of contributors like Dr. Martin that the Foundation is able to continue its mission toward generating positive awareness about chiropractic and encouraging the public to receive the safe and effective care they need and deserve. 
Contributor Spotlight: ChiroSecure
Much of the F4CP's success can be attributed to its contributors. This month, we recognize ChiroSecure - for its dedication and commitment to the chiropractic profession.

Harnessing the power of social media, the internet and the world of mobile connectivity, ChiroSecure's strategy of communication with the chiropractic profession brings awareness of issues impacting your practice.
 
As a result, doctors are immediately aware of issues within and outside the profession, and are delivered strategies from ChiroSecure’s leader Dr. Stu Hoffman, their entire legal team and top experts in the profession on how best to respond when necessary and not to react if not necessary.
 
ChiroSecure supports the entire profession with its membership with the Foundation!

When asked why ChiroSecure supports the Foundation for Chiropractic Progress, Dr. Stu Hoffman, Founder and President, replied:
 
“ChiroSecure supports those foundations that support our goal of changing the public perception of Chiropractic and the Foundation for Chiropractic Progress shares our vision.” 
 
The F4CP is proud to acknowledge the contributions of ChiroSecure since 2013 and their work providing chiropractic malpractice insurance for the industry.
 
We thank ChiroSecure for supporting Foundation efforts to increase positive press for chiropractic.
Are you a member?
Membership with the Foundation for Chiropractic Progress provides numerous benefits such as:

  • Listing in National DC Directory, which is linked to all national promotions
  • Monthly Marketing Roadmaps
  • Monday Marketing Memos
  • Marketing Toolkits
  • White Papers
  • Press Releases
  • Podcasts
  • Advertorials and Social Syndications
  • Practice-Building Webinars
  • Infographics
  • Social Media Postings

As a member of your State Association,
you may already be a part of the F4CP!

Contact Membership Director, Marta Cerdan, to set up your account or get started on using the materials: marta@f4cp.com.
Our Sponsors
The continued growth of the Foundation is dependent upon more doctors, vendors and students getting involved. All of the monthly contributors can be found at the website. Encourage your list of contacts to join you in support of the profession's successful positive press campaign. Forward this newsletter to them. This campaign is making a difference by informing patients everywhere about the benefits of chiropractic care!! 

OVER ONE HUNDRED BILLION POSITIVE MESSAGES ON CHIROPRACTIC DISTRIBUTED AND TRACKED OVER THE LAST THREE YEARS!
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